Spadikam App — UI/UX Design

Industry

Marketplace

Client

Freelance Project

Hero image showcasing the UI design for the SPADIKAM mobile art marketplace app by Saju P.
Hero image showcasing the UI design for the SPADIKAM mobile art marketplace app by Saju P.
ui screen image of spadikam app

Designing a seamless marketplace experience to simplify artwork discovery and purchasing.

Spadikam is a mobile marketplace platform designed to connect artists with buyers through a seamless digital experience. The goal was to design an intuitive and visually engaging interface that simplifies artwork discovery and purchasing. The key challenge was to balance rich visual presentation with usability, ensuring a smooth and efficient user journey from browsing to checkout.

PROBLEM

Many existing marketplace platforms are cluttered and difficult to navigate, making it challenging for users to discover relevant artwork efficiently.

  • Difficulty in discovering relevant artwork
  • Overloaded and visually complex interfaces
  • Friction in navigation and purchase flow

GOAL

The goal was to design a simple, intuitive, and visually engaging marketplace experience that

  • Improves artwork discoverability
  • Simplifies navigation
  • Creates a smooth purchase journey
  • Balances visual richness with usability

MY ROLE

I led the design process end-to-end, from defining user flows to delivering high-fidelity UI, ensuring a seamless and intuitive user experience.

  • Defined user flows and interaction patterns
  • Created wireframes and UI designs
  • Developed visual design system (colors & typography)
  • Designed high-fidelity screens

USERS

The project followed a structured design approach

Buyers

 Individuals looking to discover and purchase unique and authentic artwork with ease.

Artists

Creators seeking a platform to showcase their work and reach potential buyers.

USER JOURNEY

The user journey was designed to be simple and intuitive, guiding users from browsing artwork to completing a purchase with minimal friction.roject followed a structured design approach

Browse → View Artwork → Product Details → Add to Cart → Purchase

image of user journey

MY ROLE

The UI was designed to balance visual richness with clarity and usability

  • Minimal layout to reduce cognitive load
  • Strong imagery to highlight artwork
  • Warm orange tones to reflect creativity and energy
  • Clean typography for readability and hierarchy
Brand guidelines for SPADIKAM showing logo, colour palette, and typography.

WIREFRAMES

Low-fidelity wireframes were created to define layout structure and validate the user flow before moving into visual design.

Login screen UI design for the SPADIKAM mobile art marketplace app.
User role selection screen allowing users to choose between Artist and Buyer in the SPADIKAM mobile app.
Home screen interface of the SPADIKAM mobile app featuring artwork discovery and browsing.
Artwork details screen showing product information and purchase options in the SPADIKAM mobile app.

KEY SCREENS

Home screen UI of the SPADIKAM mobile app featuring artwork discovery and featured collections.

Home Screen

Designed to surface featured artwork and improve discoverability through a clean and visually engaging layout.

Product Details

Structured to clearly present artwork information, pricing, and actions, reducing decision friction.

Favourites screen in the SPADIKAM mobile app where buyers can save and manage their preferred artwork.

Profile / User Section

Provides users with a centralized space to manage activity, preferences, and interactions.

In-app chat screen in the SPADIKAM mobile app for communication between buyers and artists.

Chat / Conversation

Provides users with a direct way to communicate with artists, discuss artwork details, and build purchase confidence.

Add Your Heading Text Here

The final design addressed key challenges by

Simplified Navigation

Simplifying navigation across the app

Simplified Navigation

Simplifying navigation across the app

Simplified Navigation

Simplifying navigation across the app

Simplified Navigation

Simplifying navigation across the app

FINAL OUTCOME

The final solution delivers a clean and engaging marketplace experience that effectively balances creativity with usability. It enables users to explore, discover, and purchase artwork with greater ease and clarity.

IMPACT

While this was a freelance project, the design focused on improving usability and clarity, which would likely contribute to

  • Minimal layout to reduce cognitive load
  • Strong imagery to highlight artwork
  • Warm orange tones to reflect creativity and energy
  • Clean typography for readability and hierarchy

LEARNING

This project reinforced the importance of simplifying complex user journeys and balancing visual expression with usability in product design.

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